Arizona PBS Optimizes Content Quality and Efficiencies With Interra Systems’ QC Solution

Broadcaster Chose Interra Systems’ BATON File-Based QC Platform for Its Simplicity, Comprehensive Quality Checks, and Scalable Architecture

Interra Systems, a leading global provider of software products and solutions to the digital media industry, announced today that Arizona PBS (AZPBS) is using its BATON file-based quality control (QC) platform to increase the scalability, flexibility, and consistency of its QC operations. BATON provides AZPBS with ultra-precise automated video, audio, and closed caption checks, drastically improving content quality.

“As our facility continues to migrate to a more file-centric workflow, having the ability to inspect content at a file level as it makes its way through our automation system is critical,” said Ian MacSpadden, chief technology officer at Arizona PBS. “Our station will continue to add more digital over-the-air subscription channels and expand our online offerings, and there are never enough eyeballs to visually check every piece of content that we process. Having BATON assisting our team provides a crucial set of digital eyes, with a level of simplicity and depth in a QC solution that is especially impressive.”

AZPBS is a member-supported community service of Arizona State University, based at the Walter Cronkite School of Journalism and Mass Communication in the heart of downtown Phoenix. Compared with manual QC, which is limited in nature, BATON allows AZPBS to perform comprehensive quality checks, including standards compliance, regulatory, MXF level, SDI playout, and baseband. BATON’s scalable architecture will enable the station to expand QC operations according to its growing needs, providing high availability at all times, even if a hardware component breaks down.

“AZPBS is one of the nation’s leading public media organizations, with four broadcast channels and a growing array of digital platforms. Since it handles a massive amount of content, the station is always looking for new ways to improve QC efficiency,” said Ashish Basu, vice president global sales and business development at Interra Systems. “Our BATON QC platform features a scalable architecture, comprehensive quality checks, and high availability, a winning trio of features that will enable continuous business growth for AZPBS and superior content quality for all of its channels.”

Interra Systems will demonstrate its BATON QC solution at the 2019 NAB Show, April 8-11 in Las Vegas at Booth SU7605. More information about Interra Systems solutions can be found at

Interra Systems Introduces BMP Industry-Grade Media Player

Feature-Rich Media Player Dramatically Improves Productivity and Efficiency for Broadcast, Quality Control, and Postproduction Workflows

CInterra Systems, a global leader and provider of media QC, monitoring, and analysis solutions, today announced BMP, a powerful new feature-rich media player with support for the widest range of formats and easy integration with broadcast workflows at any stage. Built for heavy-duty applications, BMP offers a broad spectrum of functionality in a single tool, enabling media professionals to play, inspect, and verify audio/video from various content locations, while collaborating across multiple teams and projects.

BMP brings greater efficiency to the process of content readiness throughout the various workflow stages, from ingest to distribution. The visual and technical information provided by BMP ensures that content looks and plays exactly the way it was intended. Supporting SDI playout and a wide range of audio, video, elementary, and container formats, along with extensive support for closed captions and subtitle formats, BMP offers video professionals one of the most comprehensive media players on the market.

“Interra Systems has long offered its media player as part of BATON, our acclaimed file-based QC solution. BMP enhances the media player with features that bring greater ease of use and efficiency to a broad range of broadcast and ABR applications,” said Anupama Anantharaman, vice president, product marketing at Interra Systems. “Video production and distribution workflows today are quite sophisticated, and having powerful tools to review and rectify quality issues is more important than ever before. We believe BMP will ultimately enable better viewing experiences for consumers.”

BMP features frame-accurate playback of high-quality video, playlist capabilities, mark-in mark-out to mark specific sections, audio waveform, loudness, and audio-level meters. BMP also has advanced tools to monitor the color intensity and range during playback to ensure pristine images.

BMP is offered both as a standalone media player and as an integrated part of BATON. When used for QC, BMP can be set up to play the detected errors in an automated manner, without requiring any manual intervention. It can also be used for fast navigation to different error locations, manual validation of error severity, error region marking, slow playback of the error, and more.

BMP is now shipping and has successfully been deployed by leading media companies around the world.

Interra Systems will demonstrate BMP at the 2019 NAB Show, April 8-11 in Las Vegas at booth SU7605. More information about Interra Systems solutions can be found at

Mediacan Speeds Up QC Operations and Enhances Content Quality With Interra Systems

BATON Provides a Scalable Architecture and Extensive QC Checks to Ensure the Delivery of Flawless, Error-Free Video and Audio Content

Interra Systems, a leading global provider of software products and solutions to the digital media industry, today announced that CUDO Mediacan, a Korean broadcast provider with multiple TV channels, has successfully deployed Interra Systems’ BATON® file-based QC. BATON speeds up the QC process and improves content quality by providing extensive video and audio checks, compliance verification, and seamless integration with third-party equipment.

“Delivering high-quality content quickly is critical in the broadcast world,” said Seo Gi Min, deputy head of department at CUDO Mediacan. “Prior to deploying BATON, our QC process was entirely manual, which limited our ability to scale up operations during periods of growth and perform in-depth verification of content. BATON automates our quality control activities, allowing us to deliver superior quality content consistently to viewers.”

BATON is seamlessly integrated with a SeaChange video server to enable efficient content verification and playout from Mediacan’s broadcast distribution facilities. Providing support for a wide range of media formats, in-depth audio and video checks, and high availability, BATON keeps Mediacan’s QC operations running smoothly, even if one of the hardware components breaks down. Mediacan is also using the BATON Media Player (BMP), an industry-grade media player with options for SDI playout. BMP works in sync with BATON for fast, frame-accurate manual review of content.

“Our BATON QC solution is specifically designed to provide speed, scalability, and ease of use in enterprise video environments, and that’s why it’s trusted by leading broadcasters all around the world,” said Kanishka Tongya, director of sales (APAC and MEA) Interra Systems. “Relying on BATON, Mediacan can rest easy in knowing that its content will always be of the highest quality and in compliance with all industry regulations.”

More information about Interra Systems solutions can be found at

Hot Uses Interra Systems’ ORION and ORION-OTT Monitoring Solutions to Deliver High QoS and QoE for Linear and Streaming Services

Interra Systems, a leading global provider of software products and solutions to the digital media industry, today announced that Hot, an Israeli cable operator, is using Interra Systems’ monitoring solutions — ORION and ORION-OTT — for its existing linear and new OTT services respectively. Nisko Technologies, Interra Systems’ channel partner in Israel, provided its expertise for a flawless deployment.

“Delivering content both for linear broadcasting and OTT is a new paradigm that is more akin to file-based workflows and comes with its own set of unique challenges. The client needs a partner with expertise in file-based workflows that offers a reliable and adaptable monitoring solution,” said Kanishka Tongya, director of sales, APAC & MEA, Interra Systems. “Large providers like Hot select Interra Systems’ ORION-OTT because it is feature rich, easy to use, and can be customized to their exact monitoring needs. ORION-OTT provides a flexible solution for delivering superior QoS and QoE, and Interra Systems’ world-class customer support ensures that the customer can deliver a high-quality, error-free, and smooth streaming experience to its viewers.”

Using ORION-OTT, Hot can quickly and easily monitor URLs published on origin servers from different locations. ORION can monitor the provider’s live channels, including 4K streams, to flag errors and other anomalies before the content is fed to the downstream distribution stages. Coupled together, ORION-OTT and ORION will provide Hot with an end-to-end view and monitoring of its streaming as well as linear workflows.

“OTT delivery is a continuum of file-based workflows, an area where Interra Systems has years of expertise with BATON, the industry-leading auto-QC solution. We have built ORION-OTT on the same core capabilities, extended for monitoring in-depth QoS and QoE in the OTT environment,” said Sanjay Mittal, VP of Engineering at Interra Systems. “We are delighted that Hot has chosen ORION and ORION-OTT to deliver superior experiences to its viewers, who expect the same if not better QoE as traditional broadcasts.”

Interra Systems will demonstrate its ORION and ORION-OTT monitoring solutions at IBC2018, Sept. 14-18 in Amsterdam at stand 7.C09. More information about Interra Systems solutions can be found at

Ster Improves the Quality of VAST-Formatted Ads With Interra Systems’ BATON Solution

Interra Systems’ BATON QC System Improves Ad Monetization by Ensuring Compliance With the IAB’s VAST Protocol

 Interra Systems, a leading global provider of software products and solutions to the digital media industry, today announced that Ster, a major video advertising provider in the Netherlands, has upgraded its Interra Systems’ BATON® QC platform in order to take advantage of Interra Systems’ support for the IAB’s Video Ad Serving Template (VAST) protocol. Using BATON, Ster can perform comprehensive quality checks on VAST-formatted ads to ensure high quality of its advertising output.

“For Ster, the viewer experience is of utmost importance. We are using the BATON QC solution for radio and TV. The EBU128 loudness checks are a great way to make sure viewing a commercial break isn’t unpleasant thereby preventing viewers zapping to another channel. The same goes for online commercials,” Marc Punte from Ster commented. “We will now use BATON to do QC on VAST tags hosted by advertisers just like we do now for radio and TV, thus preventing viewers from leaving the website. A second reason for using BATON is lost revenue. A VAST tag with material that can’t be streamed properly can’t be billed because the commercial hasn’t been fully displayed. With BATON, we now have a tool that can check the quality and availability of commercials. Using the API, we can do this check not just once, but also at any interval during the lifetime of a commercial.”

BATON is an automated VAST-aware QC solution that can check the quality of content hosted at an http server with the same ease as any other content on a file server. With BATON, Ster can cover all of the rotating creatives of a VAST-formatted ad. Unique instances are thoroughly checked for quality, and a consolidated report is created to ensure success and monetization of ad campaigns.

In addition, BATON provides Ster with vendor-based stats about the success and failure rate of ads, enabling quick decision-making. The BATON platform includes all of the required VAST checks and an extensive list of conformance checks to ensure the validity of VAST response.

“The quality of advertising has a direct impact on monetization, and that’s exactly why we recently added VAST support to our widely deployed BATON QC system,” said Penny Westlake, Director, Europe, at Interra Systems. “Ster has a long history of providing top quality advertising, and with BATON’s comprehensive quality checks and extensive feature set, it can continue that legacy.”

Interra Systems will demonstrate its BATON automated QC system at IBC2018, Sept. 14-18 in Amsterdam at stand 7.C09. More information about Interra Systems solutions can be found at

Interra Systems Adds Artificial Intelligence and Machine Learning Capabilities to BATON® QC Platform

New Technology Extends the Company’s Expertise in Video Quality and Image Processing to Streamline Video Workflow Efficiencies  

Interra Systems, a leading global provider of software products and solutions to the digital media industry, has added new artificial intelligence (AI) and machine learning (ML) technologies to its BATON® QC platform. At IBC2018, Sept. 14-18 in Amsterdam, Interra Systems will demonstrate BATON WINNOW™, which expands the company’s globally deployed BATON QC platform with an AI/ML-based feature set for content classification and compliance.

“BATON WINNOW employs AI/ML-enabled technology to recognize and tag content for classification and compliance. With our field-proven expertise in deep video and audio quality analysis, this major BATON add-on brings the complete content QC and content classification workflow tools under one umbrella and improves efficiency,” said Sanjay Mittal, VP of Engineering at Interra Systems. “WINNOW is powered by AI/ML algorithms implemented using widely adopted TensorFlow framework and state-of-the-art computer vision algorithms. With these enhancements, BATON’s feature-rich toolset goes on to save significant time and money for broadcasters.”

Seamlessly integrated with BATON, the new add-on can be deployed in both cloud and on-premises solutions. Based on powerful content categorization algorithms, BATON WINNOW classifies audiovisual content based on specified criteria, such as explicit scenes, violence, profane language, and more.

In addition, it relies on user-defined rule sets to automatically check compliance and identification of content against regulations in different countries, regions, and organizations. Since streaming media content is consumed by a massive range of audiences in different regions, it is imperative that broadcasters adopt a streamlined approach to eliminating offensive or explicit content that may not pass regulations in certain areas of the world. BATON WINNOW provides a focused approach for broadcaster workflows and regulatory compliance.

Interra Systems will give a presentation at IBC2018, titled “Machine Learning and Artificial Intelligence in Media QC,” on Sunday, Sept. 16 at 10:20 a.m. in the IABM Future Trends Theatre of the IBC Future Zone (Near Hall 11).

More information about Interra Systems solutions can be found at

DMC Improves Content Quality and Operational Efficiency With Interra Systems’ QC Solution

Interra Systems, a leading global provider of software products and solutions to the digital media industry, today announced that DMC, an Egyptian media company with entertainment and sports television channels, is using Interra Systems’ BATON® file-based QC solution to bring increased scalability, flexibility, and consistency to its QC operations. BATON provides ultra-precise, automated video, audio, and closed caption checks to improve DMC’s content quality.

“When content quality problems exist, viewers are left dissatisfied, which in turn can hurt our revenue opportunities,” said Ahmed Mostafa, channel technical director at DMC. “We like how flexible the BATON platform is, in terms of communicating seamlessly with our media asset management system and allowing us to switch between automated and manual QC modes. Ultimately, BATON streamlines the delivery of superior quality content, keeping viewers watching longer.”

With manual QC, television channels can perform only a limited number of checks.

BATON allows DMC to conduct detailed checks, including standards compliance, regulatory, MXF level, SDI playout, and baseband. DMC is using the BATON Media Player, an optional media player with SDI playout capability, for fast, frame-accurate manual review of content.

BATON’s scalable architecture will enable DMC to expand QC operations as its needs grow and provide high availability at all times, even if a hardware component breaks down. The BATON platform has been seamlessly integrated with DMC’s media asset management (MAM) system for increased operational efficiency.

“Over the years, DMC has been focused on creating a world-class infrastructure in order to maintain its position as a regional leader in media and television,” said Kanishka Tongya, sales director for APAC and MEA at Interra Systems. “All of DMC’s file-based assets pass through the BATON system before being delivered to viewers. By installing BATON, the industry’s most reliable and flexible file-based QC solution, DMC dramatically improves quality of experience for viewers.”

Interra Systems will demonstrate its industry-leading solutions for comprehensive video insights at the 2018 ABE SHOW, Aug. 7-9, Stand 1, with partner Digistor.


Korea Educational Broadcasting System Boosts Content Quality With QC From Interra Systems

Interra Systems, a leading global provider of software products and solutions to the digital media industry, today announced that Korea Educational Broadcasting System (EBS) has deployed Interra Systems’ BATON® file-based QC solution and Content Corrector in its Seoul facility to streamline quality control (QC) operations. Transitioning from an entirely manual-based QC process to one that is automated, EBS can deliver superior quality, error-free content.

“EBS handles a massive number of video files on a daily basis, which makes it all the more imperative that our QC process is fast, efficient, and reliable in terms of helping us meet rigorous standards and compliance requirements,” said Bora Jung, Broadcast Engineering Division, at Korea Educational Broadcasting System. “BATON handles every type of QC check you can think of, from video to audio, closed captions and even loudness correction. Since we no longer have to devote manual labor to these tasks, we can focus on content development, creation, and additional business growth opportunities.”

EBS is using BATON for QC for all content prior to playout. The broadcaster is also utilizing Interra Systems’ BATON Content Corrector to detect and correct loudness issues automatically, guaranteeing compliance with Korea’s audio specifications. Featuring a scalable architecture that will grow in parallel with EBS’ QC requirements, BATON provides a wide range of checks, including MXF compliance and corruption, in-depth audio and video, container to elementary metadata, and loudness correction. BATON’s high availability feature ensures seamless operations even if one of the hardware components breaks down.

“Maintaining high quality for audio is just as important as video, especially given the government regulations for loudness that exist today,” said Kanishka Tongya, sales director, APAC and MEA, Interra Systems. “EBS’ QC workflow is unique because it automatically identifies and corrects audio loudness issues, in addition to providing real-time checks and verification for video. Using automation and software, BATON sets the benchmark for QC efficiency, reliability, and scalability.”


Interra Systems Becomes Industry’s First QC Vendor to Support IAB VAST Protocol

Interra Systems, a leading global provider of solutions to the digital media industry, today announced that its BATON® automated quality control (QC) solution now supports the IAB’s Video Ad Serving Template (VAST) protocol, a universal XML specification for serving digital video ads to players. BATON is the industry’s first QC solution that provides video service providers with an extensive feature set and support for comprehensive quality checks on VAST-formatted ads, ensuring the success and monetization of ad campaigns.

“Today’s consumers are accustomed to high quality content, and they expect that experience to extend to advertising slots. Any impairment in quality of advertisements can impact the content provider’s brand negatively and cause customer attrition,” said Ashish Basu, vice president of global sales and business development at Interra Systems. “VAST support in our BATON solution is important because, this will allow our customers to check the quality of inserted advertisements with the same high standards. Supporting VAST is a testimony to our rapidly evolving product roadmap to address emerging market needs. We have worked closely with some of the leading broadcasters to implement this capability. This latest support will allow video service providers to maintain a superior advertisement quality leading to higher monetization.”

VAST allows for dynamic ad insertion, including rotating creatives, to present relevant, demographically targeted ads within on-demand content, expanding monetization opportunities. BATON can access rotating VAST-formatted ads from centralized ad clouds to perform extensive QC on multiple variants of the ad content to ensure high audio/video quality, as well as validate formats and ensure compliance with the VAST specifications. BATON offers full DRM support to QC encrypted and proprietary ad content. Using BATON, video service providers can compare actual audio/video properties to the metadata values specified in VAST response. Metadata information is logged by BATON individually for every advertisement.

Interra Systems’ BATON QC solution can be easily plugged into any existing ad workflow through its exhaustive list of APIs, allowing automation at every step. With support for content-aware smart folders and various automated pre- and post-QC actions, BATON speeds up QC operations and helps to ensure flawless video ads on every screen.


Interra Systems Announces Interoperability With AWS Elemental to Streamline High-Quality Video Delivery via the Cloud

Interra Systems, a leading global provider of software products and solutions to the digital media industry, is working with Amazon Web Services (AWS) Elemental to provide pay-TV operators, broadcasters, and OTT providers with a scalable and cost-effective solution for delivering high-quality video. Interra Systems’ end-to-end QC and monitoring systems are now interoperable with AWS Media Services, including AWS Elemental MediaConvert, AWS Elemental MediaLive, and AWS Elemental MediaPackage, enabling video providers to reliably deliver premium live and on-demand content to consumers by leveraging cloud technology with the utmost efficiency, speed, and cost savings.

“As broadcast and streaming technologies rapidly evolve, there is increased complexity and chance for error. Video providers need a solid strategy for checking content quality and monitoring content at every point in the workflow,” said Anupama Anantharaman, vice president of product marketing and business development, Interra Systems. “Interoperability with Interra Systems’ end-to-end solutions and AWS Media Services allows video providers to monitor their valuable content with comprehensive quality measurements across any network in a secure, scalable, and cost-effective manner.”

AWS Media Services offer pay-as-you-go pricing, making it easy for video providers to ingest, process, package, and deliver video content at scale. AWS Elemental MediaConvert offers video providers a video transcoding service with broadcast-grade features, allowing for easy creation of video-on-demand (VOD) content for broadcast and multiscreen delivery at scale. AWS Elemental MediaLive is a broadcast-grade live video processing service and works in combination with AWS Elemental MediaPackage for content origination, just-in-time packaging, and encryption.

AWS Elemental solutions used with Interra Systems’ BATON® QC and ORION™-OTT monitoring solutions enable end-to-end video quality assurance by providing comprehensive QoS and QoE measurements. ORION-OTT is a complete monitoring solution that checks content integrity and related network performance of adaptive bitrate content. The solution also supports passive monitoring of the origin server performance and the service on end-user devices to understand recurrent issues and their causes.

BATON is a premium, next-generation hybrid QC platform available both on-premises and in the cloud, which supports a wide range of media formats and offers comprehensive quality checks, including extensive data verification, audio language detection, PSE correction, and loudness detection and correction. BATON’s powerful Media Player for frame-accurate review, rich QC analytics, and smart workflow tools are designed for the industry’s leading video providers. BATON’s scalable architecture lets users expand their BATON set up as their QC needs grow, offering solutions designed to improve business continuity even if some of the hardware components break down.